The rising cost of getting married: Where couples are choosing to spend and save

Weddings have always been a significant financial commitment, both for the couple and the guests, but rising living costs have encouraged many couples to rethink how they plan their big day. Rather than following traditional expectations, more couples are focusing their budgets on the elements that matter most to them, while finding practical ways to reduce costs elsewhere. According to the leading wedding planning publication, Hitched, the average UK wedding now costs £21,990, which for many couples is simply out of reach.

Where couples are choosing to spend more

While everyone has different priorities, certain aspects of a wedding are often viewed as worthwhile investments. Venues remain one of the largest expenses, particularly for couples looking for a distinctive location or a setting that can accommodate both the ceremony and reception. Catering is another area where many are willing to spend more, recognising that food and drink play a major role in the guest experience.

Photography and videography are also commonly prioritised. Unlike flowers or decorations, photographs and videos provide a lasting record of the day, making them a valuable investment for many newlyweds.

Personal touches are increasingly influencing spending decisions too. Couples are often choosing bespoke details that reflect their personalities, whether that’s customised décor, unique entertainment or carefully selected gifts for guests. Significant purchases leading up to the wedding, such as an engagement ring, may also be planned separately.

Ultimately, spending priorities vary from couple to couple. Some place greater value on creating an unforgettable experience for guests, while others focus on capturing memories or incorporating meaningful traditions into the celebration.

Smart ways to save on wedding costs

As wedding costs continue to rise, many people are becoming more strategic about where they cut back. One of the most effective ways to reduce costs is choosing an off-peak wedding date. Autumn and winter weddings, as well as weekday ceremonies, are often available at lower rates than popular summer weekends.

Guest numbers can also have a significant impact on the overall budget. A smaller guest list not only reduces catering costs but can also make it easier to secure more affordable venues and accommodation options.

Digital invitations are another popular alternative to traditional printed stationery, helping to lower expenses while reducing waste. DIY decorations and personalised handcrafted touches can further cut costs without compromising the atmosphere of the event.

It is also worth comparing multiple suppliers before committing to any contracts. Setting clear spending limits for each category and identifying which extras are genuinely important can prevent costs from escalating unnecessarily. By focusing on value rather than extravagance, couples can often create a memorable celebration while staying within budget.