Live-Bit provides unparalleled digital trading solutions to a wide range of traders across the globe. Live-bit Presents Top 5 crypto community-building strategies
- Create the project story
Create a compelling story behind your project that will ultimately describe why the project exists. This story should tickle the imaginations of new and old members of the community and instill in them the belief that the project has immense value and utility not only to them but to society as a whole. At the start of the project, an effort should be made to indoctrinate the values, ideas and attitudes of the team towards members of its community. Of course, this narrative should not be made from scratch and should truly convey the purpose of the project’s existence.
- Use social media marketing
Social media marketing has become an essential part of any digital marketing campaign. Therefore, any cryptocurrency project looking to grow their community should have a strong social media presence to publicize their project, which is also a good place to start the brand’s storytelling. This can be an effective and profitable marketing strategy for many crypto projects to grow their community. There are billions of users online who use social media and continue to grow as the world becomes more and more digital and connected.
- Encourage your community
Engagement is one of the key elements in keeping the community involved and active. One of the best ways to keep them that way is to encourage them to do so. There are many ways to do this, such as referral programs, AMA events, social media contests, trading contests, memes contests, award winning social media tasks, airdrops, free giveaways. , And the list is long. Some projects are launching full-fledged bounty programs where participants are asked to perform different tasks ranging from social media activities to content creation.
- Manage your community
Good community management is also important to ensure the continued growth of the community and keep it aligned with what the project is planning to do. To do this, it is of the utmost importance that someone manages the community. Most of the larger crypto communities have volunteers or hired community managers to keep things tidy. Binance is a good example of a crypto-related organization that hires community managers to manage their telegram social media accounts. This is in addition to Changpeng Zhao “CZ”, the CEO of Binance, directly engaging the crypto community through his Twitter account.
- Get professional help
Professional community builders can prove to be a more cost effective and faster way to build a community because they have the infrastructure and systems to onboard new users. They can also help them get listed on exchanges or initiate an Initial Exchange Offer (IEO). Since most of them have already gone through the registration process, they have a better idea of how to go through the often rigorous registration process. The list is important because it opens up new markets for projects by adding new territory where the project grows.
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