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    OTS News – Southport

    Why Businesses Can’t Afford to Ignore Data Protection in 2025

    By Jack Garrison2nd July 2025

    Imagine this: you’re going about your day, and you get the call nobody wants. Your company’s customer database has just been hacked. Cue panic. You’re running around. Your boss is shouting. Customers are seething. And, oh, by the way, you’re now responsible for compensation for a breach of data.

    OK, maybe you’re thinking: “Right, hold on a second. You’re being a bit dramatic here… but is that really something that can happen to me?”

    Yes. Yes, it can. In 2025, you simply can’t afford not to take data protection seriously. It’s no longer an optional add-on—it’s table stakes. Ignore it and you’re gambling with your reputation, your finances and your peace of mind.

    Want to know why data protection is more important than ever? Want to know what you can do about it? Read on.

    Hackers Aren’t Playing Around

    Let’s start with some basics. 

    Hackers are professionals. They work full-time at this stuff. They’re clever, they’re organised, they’re persistent. And they’re not messing about. 

    In 2024, the average cost of a data breach worldwide was £3.55 million, per breach. That’s right, per breach. And it’s getting more expensive every single year.

    Now, I know what you’re thinking: “Hang on a sec. My business isn’t a huge international corporation. Hackers aren’t targeting us.” 

    Wrong. Hackers are constantly scanning the internet with bots, looking for targets. And one misplaced click on a dodgy website, one moment of curiosity, one plugin you haven’t updated in a year and suddenly, you’re the victim of a serious data breach. 

    And it’s not just the IT team that feels it, it’s the whole company.

    It’s Not All Techies and Nerd Culture

    It can be easy to think that data breaches only affect tech giants or international corporations. After all, we’re not Microsoft or Apple or Visa or Expedia. We’re small businesses. 

    Fair point. But here’s the thing. Most data breaches are caused not by hi-tech hacking attacks, but by simple human error.

    Weak passwords. Mistaken emails. Clicking on a convincing phishing link. One simple mistake can lead to a data breach. And with so many potential causes, it can happen to any company.

    And third party apps. Many small businesses use dozens of apps for everything from accounting to HR to communications to marketing. Apps that might not be secure. One insecure app could be your problem. 

    People make mistakes. Accidents happen. Someone accidentally downloads a virus. Someone leaves a laptop on the Tube. If it’s not data protected, your company is liable. And that means potential compensation for a breach of data.

    Laws and Regulations Aren’t Going to Get Softer

    Let’s go back in time for a second.

    When the internet first became widely available, it was kind of the Wild West. Anything went. Laws were vague, weak, out of date or non-existent.

    Well, that’s all changing. Governments around the world are stepping up. And it’s about time. 

    GDPR has long been the gold standard for data protection regulations. But in 2025, it’s just the start. There’s the UK’s Data Protection Act. And data protection regulations are either active or on the horizon in dozens of countries around Europe, Asia, Africa, the Middle East and the Americas.

    Essentially, this legislation states that if you’re collecting user data, you have to:

    • Protect it (ie, have sensible security measures in place)
    • Report breaches within a set time limit 
    • Be clear and upfront about what data you hold and why

    Mess up? Prepare to pay millions in fines. 

    And “Oh, I didn’t know” won’t wash. Regulators will expect to see action taken and responsibility accepted. So if you’re running a business, you need to be ready to protect that data.

    Trust = Money

    Sure, people might say revenue and margins and growth, but the truth is trust is currency in the digital economy.

    When your customers hand over their personal data, they’re expecting you to take care of it. To lock it down. To do right by them. 

    They’ll give you their name, their address, their card details. They trust that you’ve got it covered. Lose that trust and you might as well fold up the shop and go home.

    One breach. One bad story. Suddenly you’re all over social media. Your Google reviews tank. Your email inbox is full of complaints. Gone. One incident and you could lose everything. 

    Trust is not built in a day. It’s the product of years of happy customers. It’s the result of repeated, positive experiences. But it takes seconds to lose. One breach and you’ve shown you don’t care enough about your customers to do the right thing.

    Try to get it back? It’s an expensive, uphill battle. 

    Data Isn’t Just Data—it’s Your Weapon

    Imagine one day you arrive at work to discover that you’ve lost your stockroom.

    For a retail business, it would be a disaster.

    Your customers’ data is more important than your stockroom. To most businesses, it’s far, far more valuable. It’s not a spreadsheet, it’s insight. It’s understanding. It’s what makes informed business decisions possible. It’s what drives your marketing. It’s what powers great customer experience. 

    In the wrong hands? It’s a disaster. Competitors will use it. Fraudsters will use it. And it leaves you in the dirt. 

    In 2025, data isn’t an admin overhead to be dealt with. It’s business-critical. 

    Breaches = More Than Just Upfront Costs

    Here’s a little something I don’t think many people realise.

    The headline cost of a data breach? It’s only the start. As well as fixing the breach itself, you’ll be paying out for legal advice, forensic investigations, PR support, customer service, IT support and a whole lot more.

    Oh, and in the UK, you’ll have to write to every affected person, by post, explaining what happened and offering advice and support. Credit monitoring? You’re paying for that too. 

    In some cases, you’ll see a rise in insurance premiums. Sales could go down. Staff morale could tank. 

    You’ll be able to trace the entire mess back to one person. One moment. One simple mistake. One innocent click. Oh, and did I mention the potential for compensation for a breach of data?

    Prevention is Better Than Cure

    The best companies are the ones that have taken steps to protect themselves. It means we get on with the business of data protection, rather than firefighting, damages limitation and urgent action.

    OK, so in practice, that means: 

    • Having all your employees fully trained up in cybersecurity. Full stop. 
    • Making security a core part of the culture.
    • No more weak passwords or plaintext files. 
    • Running regular tests. 
    • Enforcing multi-factor authentication. 
    • Backing up, auditing, patching. 
    • Checking on vendors and contracts. 
    • Updating software. 

    I know. It sounds like hard work. But you know what? It’s a lot cheaper and easier than the alternative.

    Trust me. Prevention is the only investment you’ll ever regret.

    Insurance Isn’t a Magic Bullet

    Cyber insurance is a good thing to have. Don’t get me wrong. 

    But let me tell you, it isn’t a magic bullet. If your security practices are poor, many insurers will reject your claim or significantly limit coverage.

    Most only cover specific types of data breaches, and most have a limit on what they’ll pay out. You could still be left with a bill running into six figures.

    Cyber insurance is a safety net, not a suit of armour. It’s a fall-back in case of a problem. But it won’t stop you walking the tightrope.

    Data Security = Business Advantage

    Here’s the thing. Data security isn’t just something to tick a box with. It can also be a real business advantage.

    Customers, business partners, investors, staff: they all want to know that you take data protection seriously. If you hold relevant certifications, like ISO 27001 or Cyber Essentials, even better.

    In a crowded market, in competitive sectors, it can be the thing that makes customers choose you over a competitor.

    In 2025, being cyber secure is going to be more important than ever. So shout about it. Flaunt it. It’s a sales point. 

    AI is Both the Solution and the Problem

    AI is a game-changer. There’s no two ways about it. 

    On the one hand, it’s allowing us to automate everything. To spot trends we’d never seen before. To increase efficiency and improve productivity. 

    On the other, cybercriminals are using it to refine attacks, target individuals and make their scams even more convincing. They’re even using it to create AI versions of legitimate emails.

    AI can do both the attacking and the defending. It can spot threats faster, flag vulnerabilities better and automate patches. It’s a force for good…but only if you use it right.

    AI, like employees, needs training. And once trained, AI should be part of your data protection arsenal.

    Conclusion

    Let’s recap. This is what you need to be doing, right now, in 2025.

    Start with an audit of the data you have. What data do you collect? Where is it stored? Who can access it? Establish policies. Communicate them to your staff. Keep your training short, snappy and regular. 

    Encrypt everything. Use secure systems. Keep everything up to date. Run tests. Have an incident plan. Know who does what when. 

    You don’t need to be a tech wizard. You just need to take data protection seriously. Because, in 2025, it is not an option.

    Customers expect it. Laws demand it. Hackers exploit weaknesses. But follow the steps above and data protection becomes one of your key strengths.

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