3 Easy Steps To Make Your Business Event Unique

17th May 2022

Running a business event can be extremely stressful, especially when you’re trying to make it an event no one will ever forget. Sure, you could plan a standard event and have an okay time, but you want to wow your guests and make them see that your business is the one to beat. There are ways you can make the event more interesting, and they don’t have to be super complicated. Here are 3 easy steps to make your business event unique so you can become the talk of the town.

  1. Giant Inflatables

If you really want to make your event memorable and stand out from the crowd, you need to bring out the giant inflatables. You could have a giant arch covered in your branding at the entrance, or you could even have giant replicas of your product. It doesn’t matter what your product is, you can get a giant inflatable of it. If it’s not in the catalogue already, then lots of companies offer you the ability to create a bespoke one. No one ever expects giant inflatables, but they will definitely remember them. You could even hire an inflatable building to bring the wow factor and let your guests really have some fun. To promote the event, you can hire an inflatable blimp to showcase your business. These also look great outside of the event location and help people to spot it easier. So, if you really want to impress your guests and make your business event the talk of the town, you definitely need to incorporate giant inflatables.

  1. Goodie Bags

If you think back to the birthday parties you attended as a child, one of the best parts was when you got your goodie bag when leaving. So, why not make everyone feel like a kid again and bring some excitement to your event? You could create an adult goodie bag based on your company and provide them with little tasters of your products. You could pop in discount vouchers, stickers, pin badges, or anything with your brand on it that will help get your name out there. You don’t have to stick to the simple things either. You could collaborate with other local businesses and ask them to contribute little gifts to be put in them. For example, if you’re a coffee roastery, you could include little pouches of your beans and then sweet treats from bakeries and cafés in the area. Try making your goodie bag unique and your guests will definitely remember your event.

  1. Inspiring Guests

It’s a good idea to have people take to the stage and give a speech about your business, but why not bring in some outside talent and hand them the mic. You could ask local entrepreneurs to tell their stories or sportspeople that are excelling at what they do. You want your speakers to be inspiring and captivate your crowd’s attention. If the speakers just rattle on about the same old business plans, they’ll easily lose interest, and their memory of your event will fade a lot quicker. Don’t be afraid to get out into your local community and find those people that make you feel something when you hear their stories.

Your business event doesn’t have to be lost to time; you can make it memorable for everyone who attends. You just have to put in a little extra effort to get it there. Don’t be afraid to do the unexpected and give your guests something to talk about. Try following these 3 easy steps when you plan your next event, and your business will soon be on the tip of everyone’s tongues.