Merseyside Media Business Wraps Up Santander Bus Campaign for IFB! June 4th, 2014 admin Latest News Shares Comments Merseyside Media Business Wraps Up Santander Bus Campaign for IFB! Southport based PSV Media has sealed a deal to promote banking giant and key festival partner of the International Festival of Business, Santander across major city bus routes. The campaign set to begin this week, will see a high profile fleet of fully wrapped buses zipping around the city centre and surrounding areas during the ground breaking 50-day festival. Agents for the Santander brand approached local business PSV Media for the campaign to enhance the sponsorship of the festival and support their overall strategy to become the SME bank of choice. Paul Lyon, PSV Media Managing Director said: The deal provides an important addition to the Santander sponsorship strategy and we are delighted that they chose to select a local company. The campaign creative looks great, we are delighted that they are on board and look forward to seeing the successful results that the Festival and campaign will bring. Submit News Contact us with your community, business or sport news. Phone 07930717137 Email [email protected] Twitter www.twitter.com/onthespot_news Facebook www.facebook.com/otsnews.co.uk Related Comments comments!